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Role of Behavioral Nudge as a Tool to Increase CRC Screening at an Urban Center Outpatient Clinic
The purpose of this study is to evaluate if a behavioral nudge principle known as social norm driver can be implemented to improve fecal immunochemical test (FIT) completion rates for patients' age 45-75 years old due for colorectal cancer screening at Bellevue Hospital Medicine Ambulatory Care Clinic. The study's endpoints include FIT screening completion rate and timeliness. Secondary analysis will look at demographic information such as age group, gender, prior screening, number of prior visits at the clinic.
Age
45 - 75 years
Sex
ALL
Healthy Volunteers
Yes
NYU Langone Health
New York, New York, United States
Start Date
May 1, 2025
Primary Completion Date
June 1, 2026
Completion Date
July 1, 2026
Last Updated
February 25, 2026
Information pamphlet + social norm driver
BEHAVIORAL
Information pamphlet
BEHAVIORAL
Lead Sponsor
NYU Langone Health
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